Introduction
At COCUNAT, we’re looking for someone who lives and breathes the digital world with the same passion we put into reinventing the beauty industry. Someone who understands the power of communities, knows how to turn ideas into real impact, and thrives in the influencer, UGC, and affiliate ecosystem.
This role is key within our Brand Team: you will help amplify our story, connect with new audiences, and transform collaborations into meaningful brand growth. If you’re driven by creativity, innovation, and the opportunity to make your mark in a purpose-led brand… we’d love to meet you.
Your responsibilities
As a Senior Influencer Specialist, you will play a key role in shaping and executing the influencer, affiliation, and UGC (user-generated content) strategy to strengthen the brand’s presence and deliver measurable business growth.
Your main responsibilities will include:
Strategy & Brand Vision
Develop and execute influencer and UGC strategies that reflect the brand’s identity and long-term positioning.
Ensure brand consistency across all collaborations, content, and influencer communications.
Contribute to the strategic vision by aligning influencer and affiliate activities with broader marketing and brand objectives.
Campaign Management & Performance
Manage influencer campaigns end-to-end: from ideation, briefing, and negotiation to execution, tracking, and post-campaign analysis.
Define and monitor KPIs — reach, engagement, conversion, ROAS — ensuring continuous optimization by campaign and by quarter.
Review and approve influencer content to maintain quality and brand alignment.
Coordinate product shipments and logistics when necessary.
Collaboration & Tools
Manage and optimize influencer platforms such as MyClub and Skypper, ensuring efficient tracking and reporting.
Participate in the scouting and recruitment of new influencers aligned with the brand’s audience and tone of voice.
Work closely with the Affiliate team to identify synergies and maximize campaign ROI.
Negotiation & Partnerships
Lead negotiations with influencers, agencies, and partners, ensuring strong relationships and impactful collaborations.
Provide analytical insights and actionable recommendations based on campaign data and market trends.
About us
COCUNAT is the digital native cosmetics brand with the greatest projection due to its disruptive nature, creating products with highly complex R&D and its innovative way of transmitting and communicating the brand's vision to the millennial market. Winner of 26 BEAUTY AWARDS and future of cosmetics by disrupting the sector giving the consumer the power to change the industry and make it healthier, more sustainable and safer.
COCUNAT, based in Barcelona, is the creator of the TOXIC FREE concept, a philosophy that drives a new positive, friendly and inspiring movement that makes people aware of undertaking a new, more sustainable one. Today COCUNAT sells its products all over the world, having a strong presence in Europe and the United States.